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Media, advertising

Your goal in this project is to work as a group to put together a presentation on a specific history of an advertising agency that originated in the United States and analysis some of your agencies television ad campaigns. You must work together to put together a general timeline of significant events and develops in the history of your ad agency, and then individual group members will select a product represented by the agency, and analyze at least two television ad campaigns from between 1965 1995. Annotated Bibliography Your annotated bibliography should have 3 academic and 3-5 trade sources not found on the course syllabus. Each group member should draft their own individually written annotated bibliography that lists each citation you are using for your research, followed by a brief descriptive and evaluative paragraph explaining the content, relevance, accuracy, and quality of this source for your project.

 

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