Discussion question

Read the following article as attached

Elkington, J. (2018). 25 Years Ago I Coined the Phrase Triple Bottom Line. Heres Why Its Time to Rethink It. Harvard Business Review Digital Articles, 25.

The author explains the concept of Triple Bottom line, and mentions that a few organizations like Novo Nordisk, have adopted this approach very well. It is also mentioned that B-corps are also configured around TBL.

For this discussion: Identify a B-corp of your choice. Briefly explain about the company and its offerings (products and services). Discuss how the company ensures that Triple Bottom Line is well integrated into the companys DNA. Provide specific examples of what the company has done to ensure this.   

Other instructions: Word Limit Upto 500 words. Provide the link for the company website. May also like to add video links about the company’s activities. No APA citation needed.

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