The file below  "Essay instruction" is the essay instruction , i will give you 5 example essay from my class last year as the style and content reference. Which the final essay format  should be similar as these example essay. Please read the instruction of the essay and these 5 example essay. and tell me which qualitative research Methods you would like to use on this essay,Qualitative research comprises of the following methods: logic, ethnography, discourse analysis, case study, open-ended interview, participant observation. I will give you additional supporting document for you selecting methods and  pilot study

This work require student to prepare a critical review of 4000 words of a case study. The case study for this work is: Critically review WHOs response to the spread of the Ebola Virus outbreak. The case study should be approached using the Four phases model of disaster management (Mitigation, Preparedness, Response, Recovery) as a single or combined elemental approach.

Secions to be included in the assignment
1-Situation analysys ans critical strategic evaluation of current online (and offline )marketing  activities
2-Specification  of two digital marketing objectives
3-Online segmentation, targeting and positioninng strategy
4)
Descripton and justification of the digital marketing tactics used .
Proof of campaign execution and concrete examples of the digital marketing tools and tactics utilised
5-Campaign performance, budgets ans KPIs